Binance Japan Banks On PayPay’s Network Effect For Smoother Crypto Payments
BY
Ben Graham
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Binance Japan has teamed up with PayPay to make it easier for people in the country to use crypto for everyday cashless payments.
The partnership was announced on 9 October 2025 and aims to build new services that connect digital assets with PayPay’s payment network, offering users a smoother payment experience.
“By integrating cashless payments and cryptocurrency, we will deliver a seamless financial experience to everyone in Japan.”
For those who don’t know, PayPay is a joint venture between SoftBank Group and Yahoo Japan. It offers QR code and barcode-based payment services through a smartphone app, allowing users to link their bank accounts or credit cards and make cashless payments.
(Binance Japan)
According to former Binance CEO, Changpeng Zhao, as a part of this deal, PayPay and SoftBank have taken a 40% stake in Binance Japan.
Binance, which launched its Japan-specific platform last December, now serves over 70 million users in the country.
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PAYPAY Users Can Now Buy Crypto Directly Through Binance Japan
According to the official statement, Binance Japan has launched a new feature that lets users buy crypto using “PayPay Money,” a digital balance on the Pay Pay app.
This marks the first step in a broader partnership between Binance and PayPay. According to the announcement, in the future, users will also be able to withdraw crypto directly into their PayPay accounts.
(Source: Japan Fintech Observer)
Markedly, expanding on this partnership, Mayoshi Yanase, Executive Officer at PayPay, stated, “By investing in Binance Japan, the Japanese subsidiary of Binance, the world’s largest cryptocurrency exchange service provider, we will provide Binance users with a solution that combines the convenience and security of PayPay.”
With over 38 million users, PayPay is Japan’s largest mobile payment platform.
Meanwhile, Binance Japan CEO, Takeshi Chino, added, “By combining PayPay’s massive user scale with Binance’s innovative technology, we are confident that we can bring Web3 closer to more people across Japan and provide safe and convenient cryptocurrency services.”
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Japan’s Going Full Send On Crypto
Indeed, Binance Japan’s partnership with PayPay is just one instance of numerous pro-crypto announcements from the country this year. It is rapidly digitalising, with major corporations adopting Bitcoin as part of their treasury strategies.
Leading the crypto adoption charge in none other than Metaplanet, the Tokyo-based Bitcoin treasury company, which recently became the world’s fourth largest corporate holder of BTC, currently holding 30,823 BTC, valued at $3.3 billion.
Moreover, according to a recent Chainalysis report, Japan recorded the strongest crypto adoption growth in Asia over the past year, edging out countries like India and Vietnam.
The country’s on-chain transaction value has surged over 120% in the 12 months leading up to June 2025, outperforming other APAC nations.
Meanwhile, as a nod to the changing financial landscape in the country, regulations that earlier limited the listing of stablecoins on domestic exchanges are beginning to lift.
A Japanese startup has announced plans to launch the country’s first yen-backed stablecoin later this year, signalling a willingness from the authorities to embrace the crypto boom.
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Key Takeaways
The post Binance Japan Banks On PayPay’s Network Effect For Smoother Crypto Payments appeared first on 99Bitcoins.